The Cyberabad Times

Adlabs Films plans to invest Rs45cr

Entertainment Company Adlabs Films Ltd plans to invest over Rs 45 crore this year to expand its network of multiplexes in metro cities to emerge the leader in this segment. The company is also simultaneously pushing forward with its plans to digitise theatres in B and C class towns and is in the process of installing latest technology equipment to kickstart the project in 70 theatres before tackling fresh markets in Gujarat and Delhi, Manmohan Shetty, Chairman, Adlabs Films, said here. Adlabs Films, which is a dominant player in film production, distribution and exhibition segments is on the verge of an ambitious growth plan for its multiplex business where it plans to add an additional five multiplexes this year to the existing four (three in Mumbai and one in Nashik), Ms Pooja Shetty, Director, said. The five new multiplexes are scheduled to open in Mangalore, Hyderabad, Kolkata, Mumbai and Pune this year taking the company's total tally of screens to 36 at the end of the year. The Rs 10-crore Pune multiplex, incidentally, is the company's largest yet and will have three screens with a total of 1,100 seats. The company also owns and runs the IMAX Adlab which has four screens and the unique dome theatre in Mumbai and plans to soon launch the city's vintage Metro theatre as the 5-screen Metro Adlabs multiplex soon, Ms Shetty said.

Adlabs Films plans to invest Rs45cr

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